ABOUT US
Guided by the cultural values of your region, our design approach brings together aesthetics, functionality, and prestige in refined, tailor-made uniforms. Every detail reflects elegance and quality, empowering your employees to represent your brand with confidence and pride.
We serve as a boutique, high-end partner providing fully bespoke uniform design and production services for hotels, hospitality venues, retail brands, corporate environments, beauty and wellness centers, spa and entertainment destinations, airlines, exclusive events, and luxury brands worldwide.
In every project, we deliver distinctive results shaped by brand identity, corporate presence, and sector-specific needs—crafted with premium fabrics and a timeless design philosophy.
Who is Gonca Ünlü ?
Fashion Designer | Founder of Bogoh Uniform Design Studio Born in 1984, Gonca Ünlü is an Istanbul-based fashion designer. She graduated in 2010 from the Department of Textile and Fashion Design at Çanakkale Onsekiz Mart University. After gaining experience in the ready-to-wear industry, she shifted her focus to uniform design and collaborated with brands such as Carlsberg and Tuborg. She later specialized in uniforms for the hospitality sector, designing collections for luxury hotels, airline companies, and wellness brands. After working for four years at Dressbest Uniforms in Istanbul, she founded Bogoh Uniform Design Studio, through which she provides international-scale design services. She continues to collaborate with Oddo Tekstil as a designer while contributing to bespoke global projects through her own studio.
What is Bogoh? What Does It Mean?
Bogoh means love, affection, and heartfelt devotion in the Cava and Sundanese languages. It expresses an emotion that comes from the heart a sincere connection and genuine warmth. This word represents not only the name of Bogoh Uniform Design Studio, but also its perspective on design, its approach, and its spirit. At Bogoh Uniform Design Studio, design is not seen merely as an aesthetic outcome, but as an emotion, an experience, and a way of creating connection. Each project is shaped with respect for the brand’s identity, and every detail is crafted with people placed at the very center of the work. At Bogoh Uniform Design Studio, design is more than a garment or a form; it is a narrative that carries the soul of a brand. Inspired by cultures and shaped by a timeless sense of aesthetics, every creation comes to life through heartfelt care and a global vision. With the name Bogoh, we take our designs beyond something simply worn transforming them into experiences that are felt, remembered, and emotionally connected to.
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Love
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Love is a passion felt from the very first moment of the design process to the final touch. We approach every project not merely as a task, but as a value deserving dedication and care. We seek inspiration in the details, and while uniting aesthetics with functionality, we are careful not to lose the soul of the design. We believe that everything created with love stands stronger against time.
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Affection
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Affection is the unseen yet deeply felt side of design. Creating designs that go beyond function—carrying emotion and character forms the foundation of Bogoh’s design philosophy. We focus on producing designs that build an emotional connection with people and evoke a feeling when worn or used. Because for us, true design must touch not only the eye, but the heart as well.
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Devotion
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Devotion is a reflection of the deep respect we hold for the identity and story of the brands we collaborate with. Every brand is unique, and this individuality must remain at the core of the design process. At Bogoh Uniform Design Studio, we seek to truly understand a brand’s values, strengthen them without compromise, and express them through a clear and coherent design narrative. Our designs evolve in harmony with the brand’s character, guided by sincere devotion.
